Bogdan is the email GOAT. He and his team have 10x'd our email marketing for our brands.
It contains the strategy with every trigger, delay and split we build for 7- and 8-figure brands.
“Bogdan is the email GOAT. He and his team have 10x'd our email marketing for our brands.”
“They have managed to completely change our email marketing making it a key revenue channel for our business.”
“Email Kong has been an incredible resource for our Shopify store. I've been consistently impressed with Bogdan's knowledge and work product.”
Trusted by 140+ DTC brands
Nine journeys, every flow we run for 140+ DTC brands - exactly as you'll build them in your Klaviyo.
Turn new subscribers into first-time buyers.
Recover the sessions that almost converted.
Turn the first order into the second.
Order-tracking emails that actually get opened.
Keep recurring revenue recurring.
Land in the inbox right before the next order.
Reactivate before they're gone, not at day 180.
Get the reviews and UGC coming in.
The moments that make customers feel known.
9 journeys · 35 flows · every one named
These four accounts run the same flows that are in the file:
The question is, what would they do in yours?
Four live client accounts, run by our team in Klaviyo. Screenshots straight out of the dashboard, with the client names cropped out.
I've been doing email for DTC brands for over six years, and this file is the system we ended up with - every flow we build for the 140+ brands we manage, written down with the timing and segmentation we actually use.
Sharing it costs us nothing. Most people will build a few flows themselves and make money from them - genuinely, that's a win. Some will look at the full list, decide they'd rather have our team build it, and become clients. That's the whole reason it's free.
Either way, you'll know exactly what a proper flow system looks like - and you'll never accept a three-flow setup from anyone again.
Bogdan Mihalache.
Co-founder, Email Kong · 140+ DTC brands · Klaviyo Master Platinum Partner
Bogdan is the email GOAT. He and his team have 10x'd our email marketing for our brands.
Bogdan and his team are by far the best email agency I've worked with. What sets him apart isn't just the quality of the emails, it's that he genuinely cares about your brand succeeding. … My previous email agency had completely destroyed my domain deliverability, and Bogdan came in and turned that around significantly.
He helped us scale and maintain around 30%+ of our total revenue coming from email through Klaviyo, which is not easy to do consistently. It wasn't just about setting things up and disappearing—he stayed involved, optimized constantly, and actually paid attention to what was working vs. what wasn't.
After working with the Email Kong team our campaign performance has been supercharged, our email flows are generating significantly more revenue than previously and we also have a burgeoning SMS channel. … Bogdan and his team at Email Kong are by far the most proficient.
If you are a 7-8 figures brand looking for the best email-marketing agency to partner with, there you go... High level team, results speak for themself.
Bogdan is the email GOAT. He and his team have 10x'd our email marketing for our brands.
Bogdan and his team are by far the best email agency I've worked with. What sets him apart isn't just the quality of the emails, it's that he genuinely cares about your brand succeeding. … My previous email agency had completely destroyed my domain deliverability, and Bogdan came in and turned that around significantly.
He helped us scale and maintain around 30%+ of our total revenue coming from email through Klaviyo, which is not easy to do consistently. It wasn't just about setting things up and disappearing—he stayed involved, optimized constantly, and actually paid attention to what was working vs. what wasn't.
After working with the Email Kong team our campaign performance has been supercharged, our email flows are generating significantly more revenue than previously and we also have a burgeoning SMS channel. … Bogdan and his team at Email Kong are by far the most proficient.
If you are a 7-8 figures brand looking for the best email-marketing agency to partner with, there you go... High level team, results speak for themself.
Bogdan is the email GOAT. He and his team have 10x'd our email marketing for our brands.
Bogdan and his team are by far the best email agency I've worked with. What sets him apart isn't just the quality of the emails, it's that he genuinely cares about your brand succeeding. … My previous email agency had completely destroyed my domain deliverability, and Bogdan came in and turned that around significantly.
He helped us scale and maintain around 30%+ of our total revenue coming from email through Klaviyo, which is not easy to do consistently. It wasn't just about setting things up and disappearing—he stayed involved, optimized constantly, and actually paid attention to what was working vs. what wasn't.
After working with the Email Kong team our campaign performance has been supercharged, our email flows are generating significantly more revenue than previously and we also have a burgeoning SMS channel. … Bogdan and his team at Email Kong are by far the most proficient.
If you are a 7-8 figures brand looking for the best email-marketing agency to partner with, there you go... High level team, results speak for themself.
Bogdan is the email GOAT. He and his team have 10x'd our email marketing for our brands.
Bogdan and his team are by far the best email agency I've worked with. What sets him apart isn't just the quality of the emails, it's that he genuinely cares about your brand succeeding. … My previous email agency had completely destroyed my domain deliverability, and Bogdan came in and turned that around significantly.
He helped us scale and maintain around 30%+ of our total revenue coming from email through Klaviyo, which is not easy to do consistently. It wasn't just about setting things up and disappearing—he stayed involved, optimized constantly, and actually paid attention to what was working vs. what wasn't.
After working with the Email Kong team our campaign performance has been supercharged, our email flows are generating significantly more revenue than previously and we also have a burgeoning SMS channel. … Bogdan and his team at Email Kong are by far the most proficient.
If you are a 7-8 figures brand looking for the best email-marketing agency to partner with, there you go... High level team, results speak for themself.
This swipe file is designed for D2C eCommerce store owners, email marketers, and anyone using Klaviyo who wants to build out or improve their automated email flows. Whether you're just getting started or optimising existing flows, you'll find practical, immediately actionable guidance inside.
Yes, completely free. No credit card, no catch. Just enter your name, email, and store URL and we'll send it straight to your inbox.
You get blueprints for all 35 flows we run for our clients - welcome series, checkout abandonment, post-purchase, shipping, subscription, replenishment, winback, community and experiential. Each flow includes send timing, segmentation logic, and guidance on when to implement it.
The flows are documented in a way that works with any ESP, but the implementation notes are optimised for Klaviyo. If you're on another platform, the strategy and timing guidance still applies, and you'll just need to map the trigger logic to your tool.
Email Kong is a Klaviyo Master Platinum partner and one of the top 2.5% of Klaviyo agencies, and one of 35 agencies on Klaviyo's Partner Advisory Council. Over six years we've managed email and retention for 140+ DTC brands and generated over $59M in tracked revenue. The flows in this swipe file are the exact ones we deploy for our clients every day.
All 35 flows, with the triggers, timings and splits we use. Free for D2C store owners and email marketers.
Get the swipe file free →